When you think "milk chocolate", which country comes to mind, assuming
your thought processes aren't immediately overcome with the distraction
of urgent desire to take that first bite of sinfully creamy and
luxuriously divine confection? Steady, there... it's time to focus on
some fascinating facts, and a lesson that could ensure your future
success.
Of course, they probably didn't recognize their attitudes and actions as examples of evergreen business practices that many of today's business owners instinctively adopt... and there's no evidence that they consciously recognized them as smart business practices at all... they just had the desire to make every single batch of their chocolate candy better than the last. According to research, their maxim was "Only the best quality is good enough".
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